marketing Archives ⋆ R.E.A.L.-World Learners

Invisible World

Sandra — Sun, 01 Oct 2017 04:33:07 +0000

I’ve learned heaps about Stuff these past few weeks :). But it’s a strange feeling, working in a virtual world. You can spend hours and days immersed in unraveling mysteries and tab-hopping between multiple applications, but at the point when you remember to finally stand up and walk away, you never have anything to show […] Read more...

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Digital Marketing OVERWHELM … and my “No More Tears for Math” mission

Sandra — Thu, 14 Sep 2017 05:01:18 +0000

Whenever I hear people talk about how much they hate math or how they just aren't good at it or how their kids are crying every night doing math homework and the whole system of Mathematics is tearing kids down and families apart, it makes me terribly sad. I wish I could jump into every one of those homes and show them how math is really not so scary and even quite lovely if you look at it the right way; I want to help students build a solid framework of understanding by working through authentic, relevant, and interesting learning activities so that they truly own the knowledge they gain. I believe students should be given the opportunity to work through concepts to the point of mastery (not to the point of complete and utter boredom because they're swallowing a one-size-fits-all prescription) and see math not as some painful adolescent ritual but as the language of the universe -- the description of all the patterns and phenomena we see at play in nature and in art and architecture and engineering ... and computer coding and aviation and seafaring and gambling ... to name only a very few aspects of a universe written in the beautifully patterned and predictable* language of math.
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Marketing 101 … for preschoolers

Sandra — Wed, 13 Sep 2017 20:52:53 +0000

The other day, as we were driving, N noticed a sign on a store that had a picture of 3 raindrops. He asked us about it, but it took a lot of explaining on his part to get us to understand what he was talking about, since us grown-ups have lost the superpower of Looking Up and Noticing New Things.

When I finally found the sign he was looking at, I explained that it was that company's logo. Of course this, as with everything, only led to more questions. We ended up having a great mini-marketing crash course that might be roughly summarized with the following points. (You'll have to imagine "whys?" inserted after every. single. statement to get the full impact of the moment.) Read more...

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